Wonder Bread and advertising agency The Hive from Toronto have released a new funny campaign recently.
The videos are quite bizarre and disturbing, although we really like them. One video features two brothers. The older one makes a sandwich for the little one. He puts on jam and makes a smiley face of honey. Than he squashes it with his hand and the little brother’s reaction is priceless. The brand promotes the wonders that happen while eating their bread.
Watch the videos and have a good laugh.
Agency: The Hive, Toronto, Canada
Executive Creative Director: Simon Creet
Associate Creative Directors: Brad Van Schaik, Klint Davies
Director: Shin Sugino
Post Production: AXYZ
Sound: Grayson Matthews
Producer: Jennifer Cursio
Planner: Michelle Prowse
Account Director: Skye Brain