Wisconsin Cheese and Wisconsin’s advertising agency Shine United have launched a brand new funny campaign.
A different video promotes a different cheese: Chedar, Parmigian, Wisconsin Swiss… There is no much action in these videos. The important part goes to the voice over the camera who is talking about the cheese in such a manner that you definitely want a slice of cheese.
For instance, in the video “Wednesday” he tells that Wednesday is the middle of the week and there are still two more days to go before the weekend. But it does not mean that you do not deserve a glass of Chardonnay and Wisconsin Swiss.
Watch the videos and tell us which one you like the most.
Advertising Agency: Shine United, Madison, Wisconsin, USA
Creative Directors: Mike Kriefski, John Krull
Art Director: Scott Welter
Copywriter: James Breen
Directors: Mike George, Mike Kriefski
Lead Programmer: Jason Sterken
Interactive Director: Nick Newlin
Assistant Account Director: Jim Jelak
Production Company: Lightswitch Pro, Pro Video
Published: May 2012