Wendy’s Pretzel Pub Chicken and advertising agency VML have released a new amazing campaign recently.
The video is literally written by the Wendy’s Pretzel Pub Chicken fans’ posts on Twitter. Creatives have put various posts about how good and tasty the pretzels were and made a sitcom, a love triangle, a dramatic series. Check out the first episode and post on Twitter if you want to get involved in the creative process of this campaign. Nice job!
Watch the video and have a good laugh.
Agency: VML, USA
Copywriter: Maggie Harn
Art Director: Jess Elwood
Group Creative Director: Chris Corley
Executive Creative Director: Aaron Evanson
Chief Creative Officer: Debbi Vandeven
Agency Producer: Gary Granger
Production Company: Original Films
Director: David Wild
Executive Producer: Joe Piccirillo
Executive Producer: Sally Schaffer
Editorial Company: Take 2
Editors: Jon Bazata and Jane Zander
Music: Patrick Meagher / Liquid 9