URA.RU Video: Make the Politicians Work

URA.RU Video: Make the Politicians Work

Advertising agency Voskhod and concerned citizens from URA.RU along with artists decided to make politicians fulfill their promises.

The video takes us to Yekaterinburg – the fourth largest city of Russia. The local website URA.RU collaborated with creatives and reminded politicians their promise to repair the roads. They made a truly creative campaign and their persistency brought good results. The idea could be summarized like this: Make art, not war!

Watch the video and tell us what do you think about it.


Advertising Agency: Voskhod, Yekaterinburg, Russia
Creative Director: Andrey Gubaydullin
Art Director: Vladislav Derevyannykh
Copywriters: Evgeny Primachenko, Egor Gavrilin
Illustrator: Alex T
Designer: Dmitry Maslakov

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