UNICEF and advertising agency Forsman & Bodenfors have released a brilliant Christmas campaign “The Good Guys Christmas”.
The video features a guy, who finds himself in the company of Jesus, Gandhi and Mother Theresa. Jesus asks what his story was and he remembers once joining UNICEF and know he is here, surrounded by the most famous altruists in the world. The company has pulled off indeed a wonderful idea about becoming a good person for participating in donating.
Watch the video and have a good laugh.
Agency: Forsman & Bodenfors
Client: UNICEF Sweden