Uni-Ball Pens and advertising agency TBWA\Hunt\Lascaris from Johannesburg have released a new hilarious campaign lately.
The spot features a girl, who receives a letter. It was written in a weird font, therefore we can hear the voice supposedly of the writer. However, it sounds just bizarre: actually it sounds like a song! It is fun and entertaining, although the news is not amusing at all. The brand promotes its pens and suggests to write in your own voice.
Watch this funny ad and have a good laugh.
Agency / Record Company: TBWA\Hunt\Lascaris, Johannesburg, South Africa
Agency Producer: Sandra Gomes
Executive Creative Directors: Adam Livesey, Matthew Brink
Copywriter: Vincent Osmond
Art Directors: Sacha Traest, Jade Manning
Director: Rob Malpage
Production Co: Frieze Films Johannesburg
Executive Producer: Jo Barber
Producer: Liz Dahl
Director of Photography: Rob Malpage
Post Production: Left Post Production
Editor: James Hosking / Left Post Production
Music: Lorens Persson / Sterling Sound