Twix Commercial: Crooked Face

Twix Commercial: Crooked Face

Put two Twix sticks next to each other. Looks like the “pause” symbol, doesn’t it? The new Twix commercial with a tagline “Invent a pause. Open a Twix” shows a boxer who pauses his fight at the point where he is hit by another fighter and therefore his face becomes crooked. While the fight is stopped, the guy passes time with his girlfriend but only as long as he has Twix to eat. When he runs out of Twix he goes back to the ring and resumes the fight.

Credits:
Advertising Agency: AlmapBBDO, USA
VP Creatives: Dulcidio Caldeira & Luiz Sanches
Creatives: Dulcidio Caldeira, Cezar Herszkowics, Marco Monteiro, Renato Fernandez
Agency Producer: Egisto Betti
Production Company: Hungry Man/ Brazil
Director: Bryan Buckley
Executive Producer: Alex Mehedff, Renata Dumont
DP: Scott Henriksen
Line Producer: Rodrigo Castello
Post Production Supervisor: Rodrigo Oliveira
Editor: Paulo De Barros
Post Production/3D: Tribbo Post
Audio Prod Co.: Raw Audio Production
Song: “On The Sunny Side Of The Street”

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