Toyota Commercial: The Station Wagon

Toyota Commercial: The Station Wagon

Toyota Auris Hybrid Touring Sports and advertising agency Saatchi & Saatchi from Italy have released this amazing video spot recently.

The video begins with an incredible view: a giant whale springs out of the water, while a guy is watching this spectacular site. Then the ad follows the story backwards: how this man got to the place he is now. Some pretty amazing things have happened to him in the last days. And everything because he has decided to drive Toyota – the station wagon that is also a hybrid.

Watch the spot and share your opinion about it with us.

 

Credits
Agency: Saatchi & Saatchi, Italy
Executive Creative Directors: Jason Romeyko, Agostino Toscana
Creative Directors: Luca Lorenzini, Luca Pannese
Art Director: Luca Pannese
Copywriter: Luca Lorenzini
Head of tv: Raffaella Scarpetti
Producer: Erica Lora Lamia
Director: Steve Ayson
DOP: Glynn Speekaert
Editor: Vilma Conte
Post Production: Xchanges
Music: Sing Sing
Sound: Top Digital

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