Toshiba and advertising agency Capital C from Toronto have released a new hilarious campaign recently.
The videos takes place at the dorm, where a very mean prank was performed with one guy. Wouldn’t you freak out if you awoke surrounded with chickens? The second spot features two roommates: one of them is secretly in love with another. However, the secret accidently was revealed.
Sherry Lyons, VP Corporate and Marketing Communications at Toshiba of Canada Limited, said: „We wanted to showcase the innovative features of Toshiba products in a way that would really resonate with our audience. Humor is great way to educate and entertain viewers at the same time.“
Watch the videos and have a good laugh.
Agency: Capital C, Toronto
Executive Creative Director: Gary Watson
Art Directors: Gary Watson, Stephen Sandian (Black Light)
Writers: Gary Watson, Kurtis Martin (Black Light)
Agency Producers: Margaret Callaghan, Shireen Shah
Account Service: Jason West, Martha Bushell, Will Dell
Production Company: Untitled Films, Toronto
Director: Aleysa Young
Executive Producer: Estelle Weir
Producer: Robbie McNamara
Cinematographer: Bobby Shore
Editing: Panic & Bob, Toronto
Editor: Marco Pazzano
Casting: Stephen Mann Casting