Tonka: Sandpit

To promote Tonka’s toys, Y&R Singapore transformed a construction site into an enormous sandpit.

Released: May 2009
Advertiser: Hasbro
Brand name: Tonka
Agency: Y&R Singapore
Country: Singapore

Executive Creative Director: Marcus Rebeschini
Creative Directors: Edward Ong, Kirsten Ackland
Copywriter: Edward Ong
Art Directors: Kirsten Ackland, Zoe Ong, Alvin Yeo
Producer: Gina Tan
Agency Producer: Goh Shii Hua, Michael Kan
Photographer: Ric Tang
Retoucher: Eye Candi
Typographer: Zoe Ong
Account Manager: Lee Pei Ling
Group Account Director: Anthony Khoo

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