The Thai Health Promotion Foundation has teamed up with and advertising agency Ogilvy Asia and launched this amazing campaign against smoking.
There are a lot of scary campaigns that trie to raise awareness about harmful habit. However, this one plays with logic not fear. Two kids asked smokers to light their cigarette. Adults started explaining them how harmful smoking is, that people die because of it and that they should not smoke. When kids asked why do they smoke, adults did not really have anything to say.
Watch the video and share your opinion about it with us.
Agency: Ogilvy Asia
Client: The Thai Health Promotion Foundation