TBWA/Media Arts Lab

Apple Video: Photos Every Day
Apple Video: Photos Every Day

Apple and advertising agency TBWA\Media Arts Lab from Los Angeles have released this amusing video ad lately. The spot features many iPhone 5 users, who take pictures everywhere they go. The spot claims that everyday more photos are taken with iPhone than any other camera. Of course, that is the reason for Apple to celebrate! Therefore, the creatives made this montage of people taking pictures.

iPhone Video: Discover
iPhone Video: Discover

Apple and advertising agency TBWA\Media Arts Lab have released this brand new amusing campaign. The two videos promote the variety of apps for your iPhone. You can discover many different things, play with them and explore them. The style of the videos is as usually clean, simple and straight to the point.

Apple Video: Together and Alive
Apple Video: Together and Alive

Apple and advertising agency TBWA\Media Arts Lab have released two new commercials just recently - Together and Alive. The amusing videos promote iPad and explore its features. It is for learning, sharing, communicating, having fun and other countless possibilities. After all there are over 300,000 iPad apps! The ads are stylish, short and amusing – classic Apple.

Apple Video: Dream
Apple Video: Dream

Apple iPhone 5 has launched a brand new commercial the other day. The video features tennis champions the Williams sisters. They play ping pong here, though. The video presents Do Not Disturb feature. It enables to easily control the Notification Center, turn off the alerts for set periods of time.

Apple Video: Turkey
Apple Video: Turkey

The spot below demonstrates the camera and ability to easily share pictures. The ad is narrated by Jeff Daniels. By the way, Apple disabled comments on the YouTube for this one. But we have not, so you can leave your opinion here.

Apple Video: Orchestra
Apple Video: Orchestra

Apple tends to release a few short videos, presenting the same gadget's different features, instead of a all-in-one long commercial. In this amusing video, Apple demonstrates how the noise canceling works. When you receive a phone call, iPhone 5 reduces the noise around you!

Apple Video: iPad Mini
Apple Video: iPad Mini

The short spots promote a new cute gadget, which enables you to share information. Pictures is the first video's target. It is noticed in reviews, that Apple seems to have released iPad Mini as a complementary to a regular iPad. However, the second video demonstrates how useful Mini could be alone.

Apple Video: Smart Cover
Apple Video: Smart Cover

Lately Apple has launched many new products and, therefore, stylish videos. After releasing commercials, that promote iPad Mini Piano and Macbook Pro, this one, presenting iPad Mini, came along. This one is probably the most entertaining one of all.

Apple Video: Macbook Pro. Colors
Apple Video: Macbook Pro. Colors

After introducing the iPad Mini, which received a lot of attention, Apple also presents a new 13-inch Macbook Pro. This amazing gadget is the most popular Apple's product so far. The video below is about simplicity and style, as always. However, this time creatives exchanged white background color into black.

Apple Video: Mini Piano
Apple Video: Mini Piano

Apple's iPad has a new app – mini piano keyboard! Really exciting news, opening a new level for musicians. Originally it was iPhone's app, but now it turned more professional, as many more features are available on the iPad. You can record choosing from 16 instruments.

Apple Video: Bounce
Apple Video: Bounce

Apple iPod and advertising agency TBWA/Media Arts Lab have released this hip video commercial. The ad depicts something, what probably might be referred to as iPod heaven. The gadgets literally are dancing to Willy Moon's tune "Yeah, Yeah, Yeah". They are colourful, bouncy and takes you to the world of music.

Apple Videos: iPhone 5
Apple Videos: iPhone 5

Apple and advertising agency TBWA\Media Arts Lab have launched series of nice videos to promote the brand new iPhone 5. Three 30 seconds commercials explore the iPhone's 5 features. It fits not only the situations, but your body, as well. The new shaped phones fit your ears. The gadget's forms suit your palm. And the new camera can make panoramic images. Pretty cool, minimalistic and stylish, as always.

Apple Commercials: Mac
Apple Commercials: Mac

Three video commercials below feature a computer genius, who saves the day. Since Apple is putting a lot of effort to promote Siri, it feels like it does not care about promoting Mac so much. The reviews for the campaign are very poor. Nevertheless, we find the videos amusing and the “genius” is really charismatic and fun to look at.

Apple Siri Commercial: Busy Day
Apple Siri Commercial: Busy Day

Apple iPhone 4S and advertising agency TBWA/Media Arts Lab have launched another funny commercial entitled „Busy Day“. This time the ad features America's great director Martin Scorsese. While he is driving in a cab, he manages his work with Siri. As always, Siri is smart, funny and usually accurate.

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