Southern Comfort and advertising agency Wieden + Kennedy New York have released another video from its “Whatever's Comfortable“ campaign. The previous video received a huge online success. This time it features the same Southern Comfort guy in his speedo and takes place at the beach, as well. He looks as comfortable as ever and drinks his Southern Comfort. Odetta's song “Hit or Miss” plays in the background.
The Southern Comfort and Wieden + Kennedy's spot takes place at the beach. The Southern Comfort guy in his fifties or so is walking. Odetta's song "Hit or Miss" is playing in the background. And there is something special about this guy: his confidence is overwhelming. Seriously, there is not much action going on, but it leaves you smiling and happy after the ad finishes.