Apple and advertising agency TBWA\Media Arts Lab have released this awesome video ad recently. The brand, once again, promotes its iPhone 5 and suggests, that more people listen to the music on this phone than any other phone. Therefore, the creatives have captured people, who are enjoying their favorite tunes on a daily basis.
The short spots promote a new cute gadget, which enables you to share information. Pictures is the first video's target. It is noticed in reviews, that Apple seems to have released iPad Mini as a complementary to a regular iPad. However, the second video demonstrates how useful Mini could be alone.
The video is stylish and simple as is usual for Apple. It is the model, that makes simple ideas work out well. In it we get a glimpse of technology's capabilities turned into absolutely wonderful experience. And there is also a fun song playing in the background.