The commercial is a very nice example of a slow motion film. The video suggests, that belonging to a national ATM network enables you to bank ding free at credit unions and other financial institutions in Canada. Serious stuff, however, wrapped in a wonderful short movie.
Canadian Red Cross: We Answer Campaign. To commemorate its 100th Anniversary, the “We Answer” campaign was commissioned by the Canadian Red Cross (B.C) to help raise public awareness of its role – both locally and internationally. Media included television, radio, print, outdoor and online materials.