The commercial features husband watching ESPN on his laptop while his wife is painting and the TV is also on. She asks why is he watching ESPN on his laptop. “Because you are watching your painting show”, he responses. She asks whether he chooses TV over the art. Then he looks through her ridiculous paintings. “Art”, he responses and puts on the headphones.
The new Levi's America "Go Forth" commercial features the American poet Walt Whitman and lines from his 1888 poem "America". The audio in this spot is the original wax recording of Whitman's real voice, the music is "The CN Tower Belongs To The Dead (Many Ives Version)" by Final Fantasy. See the first fruits of the new Wieden and Levi's partnership.