The campaign was launched just before the London Olympics has started. That and the latest one is a tribute to the millions of fans, who watch the games. The latter would not happen without the army of loyal supporters. The video is really nice and amusing. Check it out.
Earlier this year British Airways and creative agency BBH London introduced beautifully shot commercial entitled "The Race". The ad is a hybrid of documenting the comfortable and delightful services of the British Airways followed by the commentary of Jim Rosenthal. We can see people putting and taking their baggage, enjoying the flight. It is followed by screaming and chants in the background as if it was a soccer match.
McDonald's has launched a new margeting campaign called "Favourites" to celebrate its 35th anniversary in the UK. This nostalgic campaign features classic food items such as the Big Mac, Chicken McNuggets and French Fries.