The first great thing about the ads is that they are short, clear and straight to the point. The characters in the videos have a lot of doubts about what they are hearing or doing, however, their perfect smile does not give them away. And the second good thing, is the brand's name.
The video is part of a campaign that introduces new dance steps to the audience. This time the musical video features such stars as Carmen Electra, celebrity blogger Perez Hilton, choreographer JaQuel Knight (Beyonce’s “Single Ladies”). The hip-hop track is performed by James Davis.