NBA and advertising agency Goodby Silverstein & Partners have released this awesome Christmas video spot. The video features NBA stars – Derrick Rose, Kevin Durant, Stephen Curry, James Harden and Steve Nash. The basketball players are shooting the hoops and recreating the „Jingle Bells“ tune. At the end LeBron James plays the last note with the bells attached to the net.
The commercial features Snoop Lion (a.k.a. Snoop Dog). He promotes Adidas' holiday campaign „A Cautionary Tale of Ebenezer Snoop“. He presents a cartoon Christmas tale, which also features David Beckham, Derrick Rose, Stan Smith and Andy Murray. You might also recognize the JJ Sedalmaier's illustrations (Beavis and Butthead).
The commercial is a tribute to Derrick Rose from Chicago „Bulls“, who has suffered a major knee injury during Game 1 against the Philadelphia 76ers. In the commercial we can see people – the Bulls' fans – who are frozen in time, waiting for the verdict. Cool video.
Adidas has launched a new advertising campaign "It's on me for my Brotherhood" with a video "It's on me for we" which you can watch below. The campaing is featuring rising NBA stars, Dwight Howard and Derrick Rose, to celebrate the individuals of a Brotherhood and the contributions they make to their team.
FreeDarko, a leading blog voice within the world of hoops and author of The Macrophenomenal Pro Basketball Almanac, has partnered with adidas on two fully animated videos highlighting the inner-workings of Orlando Magic star Dwight Howard and Bulls rookie Derrick Rose. Their uniquely stylistic approach to analyzing both players’ game and strengths comes to life through the deep telling voice of of Chali 2Na from Jurassic 5.