Bee Friendly Native Bee Conservation Society and advertising agency DDB from Vancouver have released this striking ad. The video raises our awareness about preserving bees. Do you know that one third of our food relies on bees? Therefore it is a big mistake to kill them: bees are not annoying mosquitoes, you know. The creatives demonstrate it in this hilarious video.
BC Hydro has launched a $1.9 million an integrated campaign to draw attention to how electricity is currently wasted. The campaign includes new television commercials, community events and online marketing. The television ad, titled "Ridiculous Lights" shows that the most ridiculous things about wasting power, by leaving a lights or computer on is that for some reason we don’t think it is ridiculous. The videos "work" and "home" show it in a hilarious way.
The BC Dairy Foundation, a not-for-profit organization with the mandate of increasing consumption of milk in British Columbia, launches The Weak Shop and opens the first Weak Shop store offering inventions and whimsical gadgets to those of us who are weak from not drinking milk.