Lipton Ice Tea and DDB Paris creative agency are continuing its amazing work and have released this funny commercial entitled “Fan”. The video again features Hugh Jackman. He is the face of the campaign since 2010. This time this heroic gentleman is exercising in the city. The nice run is disturbed by this annoying fan, though, who chases Hugh all the way by his bicycle. Finally, Ice Tea saves Jackman from this guy.
The music is made by a Parisian duet "Outlines". The video is cartooned and surrealistic with a blend of pop culture. The idea is overwhelming: would you ever think that tea could bring you such colorful hallucinations and vivid experiences? Well, Lipton says it can. And we can enjoy this beautiful ad while sipping the tea.
The video takes us to a refreshing waterfall. Surprisingly, we find office workers there: just taking a minute and enjoying the cold water on a hot summer day. Actually, this is a young worker's dream after he drinks Ice Tea. The drink takes him and his colleagues to this fabulous place. Funny video.
DDB Paris created a very nice app to promote the launch of Bouygues Telecom's Facebook platform. Bouygues Télécom wanted something that would go beyond using your profile picture in a funny way, or pranking your friends with a small joke [...]
The National Institute of Prevention and Health Education (INPES) from France have launched a TV commercial campaign in order to reduce the number of smokers. The idea of the commercial is that every single person is incredibly lucky to be alive.
Looks like a quiet night... but... not everyone is sleeping...
Lipton commercial: Tea Time Released: April 2009 Advertiser: Lipton Agency: DDB Paris