The first great thing about the ads is that they are short, clear and straight to the point. The characters in the videos have a lot of doubts about what they are hearing or doing, however, their perfect smile does not give them away. And the second good thing, is the brand's name.
A charitable organization from Canada has released an animated video, which stresses the real values. Instead of concerning about the problems, people are encouraged to get active, to get involved in any fun activity, to unplug the PC and read a book, and so on. A very lighthearted spot.
The spot recovers the process of making the famous McDonald's french fries – from the potato field to the restaurant. Manufacturers explain the production, take you to the tour and answer the customers' questions. You will even find out how much salt you get from the french fries portion.
The video raises our awareness about driving and texting messages. The creatives pulled off an original parallel: in ages people did not get used to driving and texting. Neither when people were still using horses to travel, nor those, who had first automobiles.
The original commercial uses a special 3D animation technique to create a moving picture. It also features famous sand artist Ilana Yahav, who makes his incredible sand images on spot. And the story line tells the link between education and food production.
The campaign's goal is to stop the proposed construction of the Northern Gateway Pipeline, which goes through Great Bear region in British Columbia and is ecologically sensitive. The "breaking news" stresses the importance of the region and indifference of the politicians. More videos will be shown on WWF-Canada’s Facebook page.
To celebrate the launch of a new Supercars game, the creatives decided to bring race into the real life. Aston Martin Vantage and Mercedes SLS AMG were used by Canadian Xbox to demonstrate the speed, style and electricity of the game. The streets of Toronto turned into a race track for a while.
RONA is showing their support for Canadian athletes in this years Olympics, that will start this week, and launches this video. The incredible commercial takes us to an overwhelming journey through the Canadian forests, mountains, rivers, facing bears and other dangerous situations. People are running a relay and they transfer a screwdriver!
Is it too hot to drive the brand new 2013 Subaru BRZ? Nah. But it is really hot, though. The video uses high technology, slow motion and Phantom Camera to capture the heat in the garage. In the end the cool beat music starts and we can see the beautiful vehicle's demonstration at its best. Nice advertisement.
The video takes place at the family dinner table. The respectable family is having a nice time together – simple but noble. Suddenly, grandma announces that she sold everything. The house, the country cottage, even her dead husband's car collection. Everyone is stunned in amazement. Why? She is going on tour! Tomorrow! And there is something exotic about this announcement. Watch it yourselves.
The video takes place at the desert. The color combination of white, blue and red makes a stunning effect. We can see the blue BMW sedan driving at the highest speed. It has to drive through the test barriers. It is a glass apple, three giant balloons full of water and a wall. As BMW drives through those, we get to see an amazing slow motion.
The video tells people stories in a very delightful and fun manner. We can see gay people of different age groups telling about their experience, of how they realized they were different, what reactions they received from families. The campaign raises our awareness about the issue and supports young people who are just getting to know their sexuality.
The video features a guy who asks people in the streets all around the world where McDonald's is. Sometimes it takes them a little time to figure out if he speaks about that McDonald's where people eat. But since they get what he is asking about, they know exactly what direction to show him. The video brings the message: McDonald's is the brand that turns strangers into friends.
The video is an incredible slow motion movie. It takes place at the book store, after the working hours, when it is already closed. Just like from a fairy tales, when the toys wake up to life, this time the books become alive creatures. Beautifully made video inspires to take a book for once in a while. There is nothing quite like a real book.
The video is a slow motion cartoon. The paper details are moving on the city's ground which makes a perfect background. The short movie tells a story about a taxi driver and his clients from Australia. They all, including their didgeridoos, fit in Toyota Prius and had a good trip with a fun story told.