This year the most important sports event – the Olympics – takes place in London. Therefore, the British Airways invites you here. Have you ever thought of driving the city's streets in an air plane? Well, the video gives you the opportunity: a huge plane drives the London streets and drops off the passengers right in to the stadium. Very impressive sight.
Earlier this year British Airways and creative agency BBH London introduced beautifully shot commercial entitled "The Race". The ad is a hybrid of documenting the comfortable and delightful services of the British Airways followed by the commentary of Jim Rosenthal. We can see people putting and taking their baggage, enjoying the flight. It is followed by screaming and chants in the background as if it was a soccer match.
British Airways new TV commercial promotes travelling to Mumbai, India for Lakme Fashion Week starting September 18th. Agency: BBH London