Heineken Beer at the end of last year launched its new global brand campaign, with a creation of Heineken page on Facebook.com. Now the brand already has more than 1 million fans on Facebook. And to celebrate this fact, they released a new movie.
DB Breweries is celebrating the 50th anniversary of New Zealand beer DB Export, with bringing back the original quart-sized DB Export Beer for a limited period. Also DB launched 90-second commercial and short film which set in the 1960s and telling the story of the beer's creation by company founder, Morton Coutts as narrated by his barber.
Carlsberg has demonstrated their brand connection with football once more. They have launched a new TV ad dedicated to the English Football team and the upcoming FIFA 2010 World Cup.
Since the Valentine’s Day is almost here, some companies have launched ad campaigns offering some gift ideas or just feature some romance. Heineken is not an exception. This company has presented quite an interesting TV commercial which promotes a new beer flavored lip gloss
Another commercial from the SuperBowl 2010 is the Budweiser spot called ‘Bridge’. A bridge in a small town is out. It wouldn’t matter but there is a Budweiser delivery truck on the other side so it does matter. A lot, actually.
Andes is one of the leading beer brands in Argentina. And now they have invented something called Teletransporter which will help men to have less trouble going to bar without fighting with their girlfriends.
The office workers from the Bud Light ‘Swear Jar’ commercial are back. The new commercial once again illustrates how far people can go for a beer. The spot shows an ordinary day in an office where clothing drive is being organized and for every article of clothing donated they get a free Bud Light.
The new TV spot for super-premium beer called James Boag's Pure has been launched. The tagline “From the only place it’s possible” was chosen because to make this beer they are using some ingredients that can be found only in Tasmania.
The new Guinness commercial shows how a pint of beer travels a dangerous trip from a bar through the city and arrives just in time to a guy who is in the middle of negotiation with his boss.
New NZ Pure beer outdoor ads with minimum amount of images and accurate text create a clear and attractive brand image for those who prefer natural products.
Guinness found a great way to boost their sales in Romania during this Halloween. They used beer coasters made to look like shadows of the beer glass as their ads.
The new ad in Carling “You know who your mates are” campaign. IT keeps the same concept the whole campaign is based on - a real friendship is more important than anything and loyal friends don't leave their mates in trouble alone.
The new Heineken environmental program is not only a eco-friendly initiative but also an on-going, self-sustainable advertising campaign. Heineken created a re-usable grocery bag out of the non-recyclable material from Heineken billboards.