AXE has collaborated with Seth MacFarlane and made this awesome campaign featuring a teddy bear. This time our little friend Ted the Teddy Bear is having a bath. While bathing he speaks on the phone and tries to solve the relationship problems. And do not feel puzzled about the Ted's voice. Yes, it is Seth's voice in a Peter Griffin's manner.
The video was directed by the very talented Seth MacFarlane. Yes, that is the man responsible for „Family Guy“. The video takes place at the restaurant. The lady is sitting alone by the table. Suddenly, she starts acting suspiciously as she does not stop moaning. Before she reaches loud euphoria, everyone is staring at her. Than a teddy bear walks out from under the table.