Funny Commercials World

Lexus Hybrid Commercial: Milestones One of the rule of brand positioning states: if you are first in the market, most likely you are also first choice in people’s minds. It means that you are the market leader and the competitors must position themselves in some other way to attract attention. This is how Lexus positions irself as market leader

Sony VAIO Commercial: The Rocket Project Nowadays, to promote a new computer it’s not enough to say all the numbers about its hardware and expect that potential buyers will be interested. Sony came up with an idea how to really deliver a message that their new VAIO laptops are fast and capable of anything.

Tropicana Commercial: Arctic Sun If you show sun in your commercial for those who are used to seeing it everyday, they probably will not be interested at all. But if your brand is related with sun and your commercial is all about sun and light, it must reach those who don’t see sun that often.

Integrity Commercials: Skills Challenge Usually, when promoting tools, the commercials give only facts and numbers because that’s what interest the potential buyers. But these new commercials from Integrity went a step further. In the videos they don’t give any specific characteristics about the tools, they just show how guys in constructions are having fun.

Samsung Mobile Explorers Samsung has launched an interactive ad campaign related to the winter Olympics in Vancouver. They send five teams of mobile explorers to Vancouver to show people what is it like to be in the city where the Olympic games are happening. The explorers document their daily non-stop adventures and share then on the Internet.

Audi A3 2010 Green Car Commercial Hybrid cars are considered to be the friendliest cars for the environment. But this year Green Car Journal announced that the Green Car of the Year is the new Audi A3 diesel. For a diesel car to beat hybrids and win this award is quite big achievement.

Nike Commercial: Human Chain Nike has launched a new TV spot called ‘Human Chain’. It features many famous athletes such as Lance Armstrong, Maria Sharapova, LaDanian Tomlinson, Rampage Jackson and others. The commercial follows the same concept Nike has been using in their commercials for years.

Minnesota State Lottery Commercials: Mega Millions Have you ever thought what kind of millionaire would you be? Would you just sit at home in front of TV as you used to do but hire servants or maybe you would travel around the world in a private plane which has the same interior as your old living room, or maybe you would have your portrait painted by many artists?

SuperBowl 2010 Dodge Charger Commercial: Man’s Last Stand Another great commercial from this year’s SuperBowl is from Dodge. The Charger is clearly targeted at men so naturally, the commercial is quite appealing to them. It features a group of men in cold indifferent and a bit frustrated face expressions and a voice talking about things men do because they need, not because they want to.

SuperBowl 2010 Bridgestone Commercial: Your Tires Or Your Life Bridgestone has presented their new TV spot during the SuperBowl too. The commercial shows a post-apocalyptic future world where Bridgestone tires have the biggest value.