AEG Powertools and advertising agency Fenton Stephens have released this awesome video. The spot features German arm wrestler, world champion Matthias Schlitte. He was born with unexpected power – one very strong arm.
The spot takes place in New Zealand's city Christchurch, which is visited by many visitors from around the world, except Australia. It features its mayor Bob Parker, who tries to recover city's image after the disastrous 2011 earthquake. Therefore, he and creatives have launched these humorous series, in which they are trying to figure out, what would attract Aussie visitors into their beautiful town.