AIDES and advertising agency TBWA from Paris have released this hysterical video ad. The French HIV organization raises our awareness about protection, once again. The creatives have pulled off a funny scenario, which encourages women to also take care of protecting themselves and their partner. See why.
The video features people in various situations taking an implied gun. There is no actual gun, they would just cross their fingers so that it implies it. The video presents idea, that if the danger is invisible, it does not mean there is none. If everybody would take a simple Aides test, it would be easier to control the terrible disease.