advertising campaign

Chevrolet Advertising Campaign: Chevy Runs Deep

Chevrolet Advertising Campaign: Chevy Runs Deep

General Motors Co.’s Chevrolet has launched new marketing campaign which seek to change perceptions about the brand more than a year after the company emerged from bankruptcy. The new campaign is inspired by a new brand theme, “Chevy Runs Deep,” and tugs on similar themes like past Chevrolet campaigns which have focused on the "Heartbeat of America" and "An American Revolution."
Microsoft launched new advertising campaign to promote Kinect for XboX

Microsoft launched new advertising campaign to promote Kinect for XboX

Microsoft started its advertising campaign "You are the controller" recently in order to promote its upcoming Kinect motion controller for Xbox 360, which should be made available on November 4 of this year. The campaign will include television ads, print ads, online ads, product tie-ins, store displays and PR
JetBlue Airways Advertising Campaign: You Above All

JetBlue Airways Advertising Campaign: You Above All

JetBlue Airways, an American low-cost airline, launched new advertising campaign on Friday with the tag-line – You Above All. "You Above All" means JetBlue's “commitment to putting people first that was founded on the company's original and ongoing mission to bring humanity back to air travel.
“Take Time to Be a Dad Today” PSA Campaign

“Take Time to Be a Dad Today” PSA Campaign

In an effort to show dads the critical role they play in their children's lives, the Ad Council has partnered with the National Responsible Fatherhood Clearinghouse and volunteer ad agency Campbell-Ewald to create a new “Take Time to Be a Dad Today” advertising campaign.
Sisal ‘Play the right’ Advertising Campaign

Sisal ‘Play the right’ Advertising Campaign

Grey Milan has created new print ads for Sisal and gambling responsibility campaign “Play the right” (“Gioca il giusto”). "Play the right," the campaign of communication by which Sisal has been actively involved in preventing forms of play at potential risk for the player.
Turkcell Commercials ‘Businessman’ and ‘Manifesto’ with Hidayet Turkoglu

Turkcell Commercials ‘Businessman’ and ‘Manifesto’ with Hidayet Turkoglu

New advertising campaign for Turkcell. The campaign includes three spots styled as music videos with Turkish phone users singing about Turkcell’s new 3G service around the theme of “Aren’t you curious?” In this spot you can find former Orlando Magic star Hidayet Turkoglu witch also singing about Turkcell’s new 3G service.

Molson Dry Beer: Association of party pros

Molson Dry’s APP (Association of party pros) online/offline 2009 campaign. Molson Dry Beer wanted to position itself as the ultimate party beer. We created a new sport related to a social activity: the party. Players are members of the Association of Party Pros (APP), which is supported by a distinct advertising campaign and a Web platform [...]