Adam Polachek

Elmex Toothpaste Commercial: Bus Ticket

Elmex wanted to promote their anti-cavities toothpaste, under the tagline "Helps prevent cavities" and asked them to find a surprising way to expose it. They collaborated with the leading bus company in Israel, and printed over 600,000 season [...]

Acne Pimple Cream Ambient Campaign

Acne Pimple Cream Ambient Campaign. To expose the target audience, teenagers during their summer break, to Clearens acne pimple cream in a surprising and unexpected way. A poster 5 meter tall, featuring a teenage boy, placed on a climbing wall located in the largest and most [...]