On April 2009 Susan Boyle (a Scottish singer and church volunteer) appeared as a contestant on the third series of Britain’s Got Talent.
Before Susan Boyle sang, both the audience and the judges appeared to express scepticism based on her unpolished appearance. In contrast, her vocal performance was so well received that she has been dubbed “The Woman Who Shut Up Simon Cowell.” She received a standing ovation from the live audience, garnering yes-votes from Cowell and Amanda Holden, and the “biggest yes I have ever given anybody” from Piers Morgan.
The juxtaposition of the reception to her voice with the audience’s first impression of her triggered global interest. Articles about her appeared in newspapers all over the world, while the numbers who watched videos of her audition set an online record.