Surlat Milk and advertising agency Inbrax from Santiago have released this affective print campaign.
The company promotes healthier diet for kids. Therefore, the creatives have pulled off this funny metaphor, which shows that fat prevent children from fun.
The title says: Don’t let fat stop your children’s dreams.
See the prints below and share your opinion about the issue.
Agency: Inbrax, Santiago, Chile
Executive Creative Director: Pancho González
Creative Directors: Pancho González, Daslav Maslov
Art Directors: Cristián Toffolo, Daslav Maslov
Copywriter: Pancho González
Account Director: Carolina Pinheiro
Client Team Director: Angela Movillo
Illustrator: Huacho Malo