SuperBowl 2010 Budweiser Commercial: Bridge

SuperBowl 2010 Budweiser Commercial: Bridge

Another commercial from the SuperBowl 2010 is the Budweiser spot called ‘Bridge’. A bridge in a small town is out. It wouldn’t matter but there is a Budweiser delivery truck on the other side so it does matter. A lot, actually. Because people unite and build a bridge out of their own bodies so the truck could pass. The idea is plain and simple: Budweiser unites people.

Credits:
Agency: DDB, Chicago
Group Creative Director: Barry Burdiak
Creative Director: John Hayes
Creative Director/Art Director: Steve Bougdanos
Creative Director/Copywriter: Patrick Knoll
Executive Director of Integrated Production: Diane Jackson
Executive Producer: Will St. Clair
Senior Producer: Scott Kemper
Production Company:
aWHITELABELproduct, Los Angeles
Director: Paul Middleditch
Executive Producer: Ellen Jacobson-Clarke
Executive Producer: Annique DeCaestecker
Executive Producer: Oliver Hicks
Head of Production: Lynn Zekanis
Producer: Anna Joseph
Editorial: Panic&Bob
Editor: David Baxter
Executive Producer: Sam McLaren
VFX: The Mill New York
Executive Producer: Verity Grantham
Producer: Camila De Biaggi
Senior Flame Artist: Westley Sarokin

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