SunRun Commercial: Organically

SunRun Commercial: Organically

SunRun and creatives from the San Francisco’s Heat have launched this funny advertisement about the solar power.

The ad features a couple making dinner in a kitchen. They seem too happy as usually in advertising. The voice behind the camera tells that they have just got SunRun’s system. Because, you know, it is about ecology, organic pickles… „Actually, it’s about lower energy rates“, the man corrects. The voice over gets confused.

The SunRun is the America’s leading home solar power installation, financing and leasing company, which helps to save money. The advertisement campaign tries to brake the stereotype that only weird pickler guys would be interested in the product.

Watch the funny video and tell us if you enjoyed it.


Advertising Agency: Heat, San Francisco, USA
Executive Creative Director: Steve Stone
Associate Creative Director / Art Director: Mark Lawson
Associate Creative Director / Copywriter: Jeff Guenther
Art Director: Mark Potoka
Copywriter: Ben Salsky
Content Producer: Vera Kacurova
Executive Content Producer: Brian Coate
Group Account Director: Teri Miller
Account Manager: Matt Huntington
Assistant Account Manager: Lauren Kostka
Production Company: Biscuit Filmworks
Executive Producer: Colleen O’Donnell
Director: Mike Maguire
Director of Photography: Ulrik Boel Bentzen
Editorial Company: Arcade Edit
Producer: Kirsten Thon-Webb
Editor: Greg Scruton
Assistant Editor: Doug Scott
Color Correction: MPC
Colorist: Mark Gethin
Music:: Beacon Street Studios
Composer: Andrew Feltenstein
Music Producer: Leslie DiLullo
Recording Studios:
 Beacon Street Mix
Engineer, Paul Hurtubise
Producer: Caitlin Rocklen
One Union Recording
Engineer: Joaby Deal
Producer: Lauren Mask

Leave a Reply

Your email address will not be published. Required fields are marked *