Sony and advertising agency BBH from New York have released this exciting video spot recently.
The video promotes the latest Playstation edition. Sony PS4 will include not only violent adventures, but the game’s characters will also be emotional. The moral aspect of the game is depicted in this futuristic ad campaign, which claims, that its heroes have to “uphold the sanctity of life“.
Watch the video and tell us what do you think about it.
Agency: BBH New York
Chief Creative Officer: John Patroulis
Client: Sony Playstation Killzone Shadow Fall
Executive Creative Director: Ari Weiss
Interactive Creative Director: Tim Nolan
Coypwriter: Ian Hart
Art Director: Dave Brown
Designer: Rahim Masunu
Senior Broadcast Producer: Kate Morrison
Interactive Producer: Jenn Mann
Director: Noam Murro
Production Company: Biscuit Filmworks