SodaStream Guru and director Bryan Buckley have released this scandalous Super Bowl video!
The spot features Hollywood star Scarlett Johansson and has gone viral immediately. However, the soft drink making machine’s ad was rejected by Fox. The brand allegedly insults Coke and Pepsi – the major Super Bowl advertisers – therefore there would be no place for it during the hot season. SodaStream was forced to change the line from “Sorry, Coke and Pepsi” to “I just love helping people”.
Watch the video and tell us what do you think about the feud.
Director: Bryan Buckley
Creative Director: Alex Bogusky, David Littlejohn, Humanaut
Copywriter: David Littlejohn
Art Director: Stephanie Galabert
Producer: Chris Kyriakos, Octopus of Mind