Societe Generale Commercial: The Principal

Societe Generale Commercial: The Principal

Societe Generale and advertising agency FF from Paris have released this funny spot recently.

The commercial features a lady, who is being summoned to the principal’s office, because her daughter has gotten into trouble. However, she was supposed to get an acupuncture session. And meet the builders at home. Also her coworkers are throwing a surprise party. So howcome everything happens at the principal’s office?

Watch the video and have a good laugh.


Agency: FF, Paris, France
Agency Supervisors: Emmanuel Ferry, Amaury Devitry, Pauline Bontemps, Alix Dunoyer de Segonzac
Chief Creative Officers: Fred & Farid
Executive Creative Director: Oivier Lefebvre
Copywriter: Julien Perrard
Art Director: Nicolas Hurez
Brand Strategist: Julien Dutertre
Agency Producers: Alexandra Marik, Magalie Dauleu
Digital Agency Producer: Benjamin Bouzereau Levy
Production Company: Standard Paris
Producer: Fabien Roques
Director: Erik Morales

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