Snickers television commercial from BBDO New York “You’re not you when you’re hungry” campaign. The campaign was called one of the most successful of the year.
This time the situation takes place at the party. Joe Pesci and Don Rickles act two guys who come to the party and talk to the girls. Joe Pesci character is being very rude and shackled. It turns out – it is all of hunger. He eats Snickers and becomes himself again – a twentysomething guy. They come back to the girls – and guess what do they turn into when they are hungry. You must see this.
Watch this funny video yourself.
Advertising Agency: BBDO, New York, USA
Chief Creative Officer: David Lubars
Senior Creative Directors: Peter Kain, Gianfranco Arena
Copywriter: Peter Kain
Art Director: Gianfranco Arena
Executive Producer: Amy Wertheimer
Production Company: O Positive
Director: Jim Jenkins
Director of Photography: Bob Yeoman
Editorial: Ian MacKenzie / Mackenzie Cutler
Effects: Mass Market
Post Production: Mackenzie Cutler
Primary Talents: Joe Pesci, Don Rickles
Special Music MAS