Snickers and advertising agency BBDO New York have made a brand new hilarious video for “You’re not you when you’re hungry” campaign.
At last something new from Snickers! Apparently, the brand is getting ready for Halloween. The spot indeed takes place during the Halloween night and features some kids in their costumes. However, one of them acts strangely: the Headless Horseman becomes the Horseless Headsman when he is hungry.
Watch the video and have a good laugh.
Agency: BBDO New York
Director: Craig Gillespie
Chief Creative Officer: David Lubars
Associate CD / Art Director: Jason Stefanik
Associate CD / Copywriter: Alex Taylor
Production company: MJZ
Executive Producer: Amy Wertheimer
Visual Effects: Framestone
Editing Company: NO6
Editor: Jason Macdonald