Samsung Campaign: New GALAXY S5

Samsung Campaign: New GALAXY S5

Samsung and advertising agency Cheil Worldwide have released a new funny campaign recently.

The videos present exciting Samsung Galaxy S5 and its cool qualities. In the first spot we can see people, whose cell phones’ batteries run out at the worst moments possible. However, the phone’s new features enable power saving. The second spot features parents, whose curious children would destroy their phones weren’t they as resilient as the new Galaxy S5.

Watch the videos and have a good laugh.


Agency: Cheil Worldwide, South Korea
Executive Creative Director: Wain Choi
Production Company: Radical Media Inc. / Framestore
Director: Tarsem Singh
Director of Photography: Colin Watkinson

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