Publicitario Consejo Argentino: Listen to yourself

Publicitario Consejo Argentino: Listen to yourself

New campaign created by Ogilvy from Argentina to Publicitario Consejo Argentino. To create awareness of the unacknowledged issue of verbal abuse towards children, Ogilvy and Peluca created these hard-hitting PSA’s for the Argentine market.

The commercials below show that a child never forgets what she hears, taking with him the rest of life and may have irreversible consequences.

The campaign extends through the website


Agency: Ogilvy, Argentina
General Creative Director: Gastón Bigio
Head of Art: Jonathan Gurvit
Creative Directors: Joaquķn Cubrķa, Ignacio Ferioli
Copywriter: Andrea Ventura
Art Directors: Facundo Zapata, Percy Bustos Fernįndez
Production Company: Peluca Films, Buenos Aires
Director: Vladimir Duran, Diego Nuńez Yrigoyen
Executive Producers: Alejandro di Michele, Fabio Cimmarusti
Producer: Mariano Scarpatti
Post Producer: Gabriel Porras
Post-Production: Che Revolution Post
Sound: La Casa Post Sound

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