Project Winter Survival and advertising agency Blammo Worldwide from Canada have released this shocking video ad.
The spot raises our awareness about people, who do not have a shelter in winter. Watch this video, which has a shocking twist in the end.
Project Winter Survival distributes survival kits for homeless people. A kit includes a sleeping bad, gloves, towel, razor, food and some other necessities.
Watch the video and share your opinion about the cause.
Agency: Blammo Worldwide, Canada
Chief Creative Officer: Andrew Simon
Copywriters: Michael Murray, Andrew Simon
Art Director: Grant Cleland
Account Executive: Amy de Merlis
Agency Producer: Gord Cathmoir
Production Company: Untitled Films
Executive Producer: Chilo Fletcher
Producer: Jenn Walker
Director: Hubert Davis
DOP: Chris Mably
Production Manager: Brian Fletcher
Edit: Rooster Post
Editor: Dave de Carlo
Online: Track & Field
Flame Artist: Ernie Mordak
Sound Design: Pirate Toronto
Directors: Chris Tait, Stephanie Pigott