Procter&Gamble Commercial: Kids

Procter&Gamble Commercial: Kids

Procter&Gamble has collaborated with advertising agency Wieden + Kennedy Portland and launched this tears squeezing commercial entitled “Kids”.

The Olympics fever has taken the companies and the creative agencies, as well. P&G has made this video in an account of traditional values. Although the video is called “Kids” it is about moms. We see athletes as children – because to mothers, no matter how old you are, you are always a kid. Sweet.

Nevertheless, the video reached very high score of views on YouTube only.

Watch the video and share your opinion about it.


Client: Procter&Gamble
Agency: Wieden + Kennedy Portland

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