Prada and director DJA have made this amazing video commercial for Autumn/Winter 2013 collection.
The spot features models, who are auditioning for an acting role. In very Lynchian manner, the director pushes the women to their limits, making them emotionally exhausted. However, it feels so passionate, although the boundaries between the fantasy and reality fade. The music is “Shallow then Halo” by Cocteau Twins.
Watch the spot and tell us if you liked it.
Photography: Steven Meisel
Film Direction: DJA