In this TV adverts Pepsi uses a classic teenage dream. A young man climbs a pile of seemingly impossible odds to fulfil his goals, finally reaching what he was aiming for.
Released: May 2009
Production Company: Rattling Stick
Director: Danny Kleinman
Executive Creative Director: Gilles Fichteberg, Jean-François Sacco
Art Director: David Bertram
Copywriter: Leo Berne
Agency Producer: France Monnet