Peak Commercial: X’s and O’s

Peak Commercial: X’s and O’s

Peak – China’s 2nd largest sports apparel brand – and advertising agency DaDa Productions from Shanghai have launched this inspiring video commercial.

The ad features very talented player, the Miami Heat champion Shane Battier. He is telling how the high results in basketball are being achieved. Long hours of training, studying the game, its strategies and psychological preparations. Seems simple, but hard to achieve. We can hear the song of The XX „Intro“. Simple, inspiring and motivating video.

Watch the video and tell us if you enjoyed it.


Advertising Agency: DaDa Productions, Shanghai, China
Copywriter / Director: Nickolas Duarte
Talent: Shane Battier
Art Director: Han Cheng
Director of Photography: Joplin Wu
VFX Artist: Alan Li
Executive Producer: Andy Lin
Producer: Heyes Wu

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