Outdoor

Western Union Outdoor: Optical Illusion
Western Union Outdoor: Optical Illusion

Western Union and advertising agency McCann Worldgroup have released these incredible outdoor pictures. The images demonstrate the art of optical illusion. Try to look at the pictures from the distance and you will recognize Lincoln instead of Fahd, Mao instead of Queen of England and Franklin instead of Gandhi.

Kraft Outdoor: Let’s Get Zesty
Kraft Outdoor: Let’s Get Zesty

Kraft and advertising agency Being from Los Angeles have released an awesome campaign lately. The video and outdoor campaign promotes Kraft Dressing. The campaign features a hot hot chef, who prepares a meal for the ladies. He is a professional kitchen seducer. The hearts will be set on fire, when he takes his shirt off. The title says: The only thing better than dressing is undressing. Kraft. Let's get zesty.

Baby Love Prints: No Angry Spells
Baby Love Prints: No Angry Spells

Baby Love and advertising agency Grey from Malaysia have released these impressive prints. The print and outdoor campaign presents the baby care products. The first print – Nursery – and the second outdoor print – Living Room – features terrible monsters, that have devastated the space completely.

Lynx Excite Angels in London’s Victoria station
Lynx Excite Angels in London’s Victoria station

As part of the “Fallen Angels” campaign, Lynx have rolled out an interesting Augmented Reality Advertising Campaign at one of the biggest stations in London - London’s Victoria station.

Creative Gillette Outdoor Advertisement “The World’s Biggest Shave” by BBDO New York
Creative Gillette Outdoor Advertisement “The World’s Biggest Shave” by BBDO New York (1)

In order to demonstrate the outstanding performance of its grooming regimen Gillette produced a big painted billboard in New York City with Yankees star Derek Jeter. The billboard is being repainted daily to reflect the various stages of men’s grooming.

Vampire Party Was Held To Encourage Youngsters To Donate Blood
Vampire Party Was Held To Encourage Youngsters To Donate Blood

A really great event was recently held in Hungary by the telecom giant DJUICE, in partnership with Leo Burnett and the Red Cross. The goal was to encourage youngsters to donate blood.

Getty Images Puts Its Watermark On The Landmarks
Getty Images Puts Its Watermark On The Landmarks

The Biggest Hug In The World Given By The Christ The Redeemer Statue
The Biggest Hug In The World Given By The Christ The Redeemer Statue

To support the the initiative of SESI to fight children sexual exploitation one of the greatest symbols of Brazil "closed his arms" and "embraced" the city with a help of projections and lights.

Guang Yin Yoga Club Guerilla Action: A Man Inside A Box
Guang Yin Yoga Club Guerilla Action: A Man Inside A Box

"Guang Yin Yoga" is a small yoga club in Shanghai, China. To save the business they needed to attract about 300 new club members. But how to do this with almost no money in a pocket?

Yellow Pages Launched A Reality Show In A Billboard: “The Billboard Master”
Yellow Pages Launched A Reality Show In A Billboard: “The Billboard Master” (1)

Wishing to reinvent the traditional media and inspired by to the success of reality shows the Yellow Pages decided to launch a very interesting project in Israel called "The Billboard Master".

Mc Donald’s Creative outdoor: Playland
Mc Donald’s Creative outdoor: Playland

On Monday March 29 McDonald's in Sydney has surprised its customers with the largest Playland in the world. The Playland has been opened up for the playing pleasure of more than 300 everyday Australians on Monday 29th and Tuesday 30th March as part of the filming of a McDonald's TV commercial.

Heineken Ambient Campaign: Walk In Fridge Boxes
Heineken Ambient Campaign: Walk In Fridge Boxes

At the end of the year Heineken put the famous Heineken commercial: Walk-In Fridge on air once more. At the same time they also created a little mystery by putting huge Walk-in Fridge boxes on the streets of Amsterdam on garbage day, to imply that [...]

Climate Change Conference Outdoor Ads
Climate Change Conference Outdoor Ads (2)

The largest and most important UN climate change conference in history opened today in Copenhagen. 192 countries are participating in this event so it needed an ad campaign matching the significance of the conference.

Panasonic Vacuum Cleaner Ad: Dust
Panasonic Vacuum Cleaner Ad: Dust

Usually, to promote vacuum cleaners, companies give lots of boring numbers and technical features but they hardly impress the target market which is, of course, mainly housewives. Panasonic came up with a solution how to approach the housewives in a simple and appealing way.

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