Novartis and advertising agency Saatchi & Saatchi from Moscow have released this hilarious yet disturbing ad.
The video features a family wandering in a jungle. That might be quite a pleasant activity if not for the annoying, itchy and even painful mosquito bites. Fortunately, mother has Novartis, which reduces itching and redness instantly. Her son is thankful for that. But her husband seems to have chosen go with a nature!
Watch the video and have a good laugh.
Agency: Saatchi & Saatchi, Moscow, Russia
Creative Director: Alexey Ryzhov
Agency Producer: Ekaterina Pastukh
Production Co.: Stink
Producer: Medeya Karasheva
Director’s Producer: Ieva Javaityte
Service Production: Fresco Film
Line Producer: Peter Soler
DoP: José Luis Bernal
Director Assistant: Ferran Rial
Art Director: Charlie Brooke
Animatronic: Fito Dellibarda
Editor: Francesc Sitges
Color Grading: Marc Morató
Postproduction Coordinator: Anna Chernyakhovskaya