Norfolk Southern and advertising agency RP3 Agency have made this incredible commercial entitled “City of Possibilities”.
The video takes place in the little boy’s room. As he falls asleep, the train model starts driving, waking all the toys into life. It is a beautiful ad with a very smart idea: the voice behind the camera says, that where the train goes, the economy comes to life. And although the alive toys is not a very new idea, the ad is still worth seeing.
Watch the video and enjoy it.
Advertising Agency: RP3 Agency, Bethesda, MD, USA
Creative Director: Jim Lansbury
Art Director: Chris Sheldon
Copywriter: Jim Lansbury
Production Company: The Mill
Producers: Donna Schoch-Spana, Ian Bearce, Nic Barnes, Boo Wong
Directors: Angus Kneale, Ben Smith
Director of Photography: Bill Pope
Editing: Ryan McKenna, Alex Trierweiler
Music: Human Worldwide
Sound Design: Human/ Steve Rosen, Sonic Union
Post Production / Animation: The Mill