Nissan Commercial: Hoybot

Nissan Commercial: Hoybot

Nissan and advertising agency TBWA have released this cool video spot.

The commercial features Sir Chris Hoy – Nissan’s very own racer – who is being accused of being a robot. Is he? Well, he definitely has some exceptional super powers, that the rest of the mortals don’t. So the brand creates a car, that fits his unique nature.

Watch the video and share your impressions with us.


Agency: TBWA, USA
Director: Bob Harlow
Agency Producer: Fiona Campbell
Production Company: Somesuch
Music Company: Finger Music
Producer: Clare McGrath
Composer: Daniel Lenz

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